Wow! Well, I've done it. I've run my first ever free promo on Amazon!
My first novel, A Matter of Degree, was free yesterday for just the one day. I'd never done it before and I had no idea what to expect. Although I'd worked hard at advertising the promo, I was fully expecting that there would be very few downloads--especially having read several articles saying that the bottom had now fallen out of these promotional events.
But, for me at least, this wasn't the case at all. The number of downloads, both in the UK and the US, way, way exceeded my expectations. And my book entered the Kindle bestseller lists in the Contemporary Romance category on Amazon.co.uk, and both the Women's Fiction category and the Contemporary Fiction category on Amazon.com. It also flew up the Kindle free book charts on both sites.
I still can't quite believe it, but I am very, very happy with the results!